Phi Medical Aesthetics
×
Phi Medical Aesthetics ×
Project Overview
A Supernatural Brand
NOBLE enhanced PHI Medical Aesthetics' new website and overall brand with visuals of supernatural splendor in mind. Keeping things fresh, bright and effortless, we anchored their new digital experience in a collage inspired by nature, elegance, and science.
PHI's online space needed to be as warm and welcoming as their in-person client experience. We took this memo and ran through a visual garden of inspiration, stopping to indulge in moments of beauty in design every step of the way.
BRAND PACKAGE
SOCIAL MEDIA TEMPLATES
WEBSITE REDESIGN
NOBLE IDEAS
Design that ages confidently
PHI's new website immerses its users in its unique phi'losophy, and services, and makes it possible to easily book appointments and shop in their new online store. By rooting the site in engaging design and intuitive navigation, the impact is a supernatural brand refresh that promises to age as confidently as its clients.
Dynamic movement and growth were key pillars of the site design philosophy. Referencing nature to communicate a refreshed transformation, we added elements of the supernatural throughout the site to embody PHI's latest bloom and medical expertise. We moved into a fluid visual world with organic shapes, tones and imagery that reflect the brand's holistic approach to medical aesthetics. We also chose imagery and photography that was inclusive and representative of any person who desires to confidently take control of their aging.
