roll model
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roll model ×
Project Overview
A Full Service High
In a mostly male dominated market, NOBLE welcomed the chance to create a high end pre-roll brand that felt more sophisticated than stoner. roll model was made for new age, niche, and often overlooked female smokers who reserve space in their hand bags for lipstick, perfume and beautifully packaged pre-rolls.
BRAND IDENTITY
PACKAGING
NAMING
WEB DESIGN
NOBLE IDEAS
More Sophisticated than Stoner
With full creative license to imagine the concept from start to finish, roll model got our full-service treatment from naming, persona development, brand identity and packaging. The finished product was a contemporary, high-end, cool and convenient premium flower pre-roll, intentionally branded away from typical stoner stereotypes.
Sleek photography with an editorial feel, a clever name, and elevated packaging with subtle tonal graphics made roll model's portfolio a professional high note for the NOBLE team.
