CALGARY MARATHON
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RUN CALGARY
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CALGARY MARATHON × RUN CALGARY ×
Project Overview
BRANDING OUR CITY’S BIGGEST RACE
Canada’s longest running marathon, the Calgary Marathon is a challenging, fun and competitive race event designed for everyone of every running level. NOBLE has been the brains behind the marathon’s creative campaign for three years running, notably supporting their first post-covid race in 2022.
NOBLE designs all marathon assets from the race shirts, bibs, medals, and race day signage, to digital and print media.
DIGITAL MEDIA
CAMPAIGN
BRAND DEVELOPMENT
ASSET DESIGN
SOCIAL MEDIA CONTENT & MANAGEMENT
NOBLE IDEAS
SEE YOU AT THE FINISH LINE
NOBLE’s goal while executing the Calgary Marathon’s creative campaigns is always to energize, inspire and invite people of any age and ability to join the Run Calgary community. The 2022 race saw marathoners running together for the first time in two years after several canceled community events during Covid. NOBLE’s team was tasked with creatively harnessing years of growing momentum, hope and resilience, resulting in 2022’s spirited campaign slogan “Where will it take you?”
We do what it takes to push a creative campaign across the finish line. The 2022 Calgary Marathon Campaign was NOBLE’s personal best.
